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Why You Get Tongue-Tied About Your Business and What To Do
There’s so much stress over the words related to our work. Self-employed introverts are especially prone to word worries. Here’s what to do.
Marketing Heart-to-Heart
1 Easy Step to Get New Clients Now (Great for Introverts and HSPs)
This is an often-forgotten and surprisingly useful (no-cost) method to attract new clients for your service-based business. Specific steps and email template here. Introvert/HSP friendly method.
LinkedIn Profile Essentials: Why and How
Having a filled-out LinkedIn profile can be worthwhile and fairly easy to do. The full why and how of it. Step-by-step instructions for newbies included.
Stop Calling Your Beloved Customers “Targets” (This is why you hate marketing.)
Target market terminology has war-like connotations. It grates on me. It creates confusion and marketing mistakes. It’s part of why you hate marketing. Here’s what can work better. Introverts and HSPs will appreciate this refreshing heart-centered approach.
OMG, Networking Is NOT About “Gift of Gab”!
The gift of gab is overrated and not what’s needed for effective networking. Introverts and extroverts can be good at networking if they both understand a few basics.
How To Choose the Right Niche for Your Business
Your niche is there whether you know it or not. It’s not just about choosing a demographic. Here’s what it means, plus a list of criteria for a good niche.
Very Specific Niches Draw More Interest
Having a clear niche for your business can be so effective that it’s worth a look, and worth a review regularly. Definitions, why, and guidance here.
Networking for Introverts. (You’re Great at What Actually Works for Networking.)
Networking is one of those dreaded things for introverts. But mostly because you have the wrong definition of networking. It can be easy.
Optimizing Your Social Media Profiles To Get Found
Whether you’re active on social media for business or not, having a good profile there can make a difference. Here’s what helps for optimizing your social media profiles.
What Happens When an Introvert Interviews Another Introvert on Live Radio?
I was interviewed on the radio before my last networking workshop for introverts and now you can listen to it here.
Top Web Directories for Your Small Business – To Be More Findable
You’ll get a big boost for your business’s visibility if you are listed in a few key online business directories. Here’s where and what to do.
Networking Secrets from an Ex-Wallflower®
I led a workshop on this topic and the room was packed. Introverts don’t have to be wallflowers. Networking can be done in introvert-friendly ways.
Wondering About Creating Videos for Your Business?
You’ve heard you should be using video to attract clients but what might that look like? And what if you’re nervous about it?
Does Web Marketing Ever End?
So you have a website and a few online listings and maybe a video. Do you still have to keep doing more and more online? My answer…
What’s Your Accomplishment Story? Example + How To Choose.
I’ll walk you through why and when you need an accomplishment story, provide examples, and help you choose your story.
The #1 Key to Online Networking (and Easy for Introverts Too)
Looking for online networking tips for introverts? This is my #1 online networking tip, from an ex-wallflower. Simple description and examples.
Unconferences Are the Ultimate Networking Experience
I love a good “unconference.” Have you heard of this idea? They are taking place all over the world on every topic.
There’s Something About Business Cards
So much goes into creating those little business cards for a new business. Fitting who we are into a tiny card is daunting, and feels symbolic of the birthing.
If You Hate Promoting Your Services, Stop
Seriously, if you’re feeling icky or fake about marketing, then it’s time to stop and rethink how you’re doing it. I explain what will work better instead.
Put Your Business on the (Google) Map – Tips for Solopreneurs
It’s easier than you think to get found online. And Google’s free business directory is the key. Read tips here.
