Lessons from Leading a Workshop as an Introverted and HSP Solopreneur
Hosting workshops as an introvert and HSP solopreneur can be daunting. My recent workshop hosting experience: from nervous to calmer.
Marketing Heart-to-Heart
Struggling To Grow Your Solopreneur Business? Real Talk for Introverts and HSPs
Feeling stuck or frustrated as an introvert or sensitive person trying to grow a solopreneur business? Here’s a grounded reality check, with compassion and practical guidance from a solopreneur coach.
Truth: There is nothing to fix about you. It’s just about allowing.
I find myself saying this truth to myself and others a lot. It’s been a good guidepost for choosing what to do. It means I’m not broken. I don’t have to squash myself to do things someone else’s way.
For instance I don’t need an extrovert mask to be successful as an introvert. I can do things my way including marketing my business in ways that fit who I am, that actually feel good to me. And so much more. I feel so free when I remember and live by this one message.
Giving away too much for free in your business? (Probably not)
When you need to earn more, it might feel hard to keep giving away more time for free, but that’s the main thing you gotta do to grow. It’s useful for so many reasons, like a win-win. But it can go too far. I explain some useful and not useful ways here, and what works for me.
“I don’t know anything about business.”
I hear this so often and used to say it myself: “But I don’t know anything about business or marketing.” I hear it especially from introverts and highly sensitive people who often (mistakenly) think business and marketing are for other people.
I even hear this from people who are well into having their business. It’s a very ingrained thought that you should know more. And I believe this chronic thought is a big distraction from what actually matters for success.
I’ve got a simple list of 6 things that are more important for success than just knowing about business.
Caring Solopreneurs + Social Media = Mismatch
If you’re trying to grow a solopreneur business with primarily social media, thinking that’s THE way to do it, I believe you will be sadly disappointed. Too many service-based solopreneurs think social media should be the center of their marketing and that’s a mistake for your energy and why you’re here.
It’s not a failure of your services if it doesn’t bring in enough business. It’s just reality.
Perhaps this will come as a relief to think of less social media. But then what?
Do I Really Need a Niche for My Business?
Wondering whether or not to choose a niche as a solopreneur? Here’s my experience and how to find a middle ground, which could be a niche for now.
I have found that resisting the idea of niching is often about not understanding what niching is really about. For starters, it does not put you in a box.
Video summary included.
Forget Networking > A Nourishing Alternative 🥰
Drop the word networking and the idea of “getting” something. Authentic connection feels better and works. Tips for introverts, HSPs, people with big hearts.
Vulnerability, Shame, and Imposter Attacks When Self-employed
Vulnerability angst can seriously get in the way of our dreams if we’re not careful. Facing it is part of the job when self-employed. Some humor and help…
The Calm and Authentic Guide to Business Networking Groups – for Introverts / HSPs
Small business communities/ networking groups can offer kindred spirit connection (if it’s a good match), and can be an important source of referrals and ideas. 15 simple things to do, to make good use of your membership, without getting overwhelmed.
