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Target Keywords Defined

Keywords are the words used to searchWhen discussing search engine optimization, or SEO, there’s one term you need to know: target keywords.

Keywords are the words people enter into a search box, such as at Google, Yahoo, or Bing.

Target keywords are the searches that you’re hoping to be found under.

For example, if you’re an Asian fusion restaurant in Northampton, Massachusetts, called Zen, your target keywords might include:

  • fusion restaurant Northampton
  • Asian restaurant Northampton
  • best restaurants in Northampton
  • restaurants Northampton MA
  • Zen Northampton

Umm, gettin’ hungry. Gotta go. (Can you tell Zen is my favorite restaurant in town?)

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Val Nelson

Val Nelson

I’ve been a self-employed career/business/purpose coach since 2009. I help introverts and HSPs (like me) who want to make a difference — in a way that fits our practical needs too.
[More about Val, coaching, and courses.]

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