Interns Can Help, If…
There’s so many great reasons to hire interns and we all seem to want their help. But, so much gets in the way. Some tips to make it work.
Should You Worry About Online Reviews?
How to embrace, monitor, and respond to online reviews. Online reviews are mostly a great thing for your business, but staying on top if it is important, and simple.
Good Marketers Give First
The key to effective marketing and communications whether online or offline is to give your audience something they find valuable first. Here’s what I mean.
Majora Carter: A Hero for Everyone
Majora’s work inspires me and reminds me that anything is possible when you have a clear vision and commitment.
Tell People the Benefits First for More Genuine and Effective Marketing
Why and how to write website content that draws people in, with an authentic approach. Step by step.
Target Keywords Defined (SEO Tip)
When discussing search engine optimization, or SEO, you need to understand the term target keywords. Simple examples.
She asked me: But what do you REALLY want? Then my brain opened wider.
I had the most interesting conversation over a business lunch yesterday. Against the practical voice in my head, I said a little about what I really want to be doing, and a new door opened up that I couldn’t have imagined.
How Much Should I Say on My Website?
Is your website too wordy or too much info too soon, or not enough…? There are times to be brief, and times to expand. What is the sweet spot?
How To Choose a Web Designer for Your Solopreneur Business
Choosing the right web designer from the beginning can save you a lot of money and headaches. It’s easy to choose wrong if you don’t have the inside track on web design. Here are some guidelines.
Tips for Writing for the Web
What to keep in mind when writing for the web. People on the web are buzzing bees. If a flower can keep their attention, so can you.
